Common Booking Funnel Bottlenecks and How to Overcome Them
The road from research to booking is not exactly straightforward for today’s travelers. The competition is fierce for hoteliers, and so is the pushback from OTAs. It’s crucial for hoteliers
The 2024 Ultimate Guide to Google Hotel Ads
72% of travelers use metasearch engines in their booking journey! Google Hotel Ads (GHA) is a powerful metasearch solution for hoteliers looking to attract more guests and elevate their direct
Five Rate Mistakes in Revenue Management and How You Can Solve Them
Ask any hotel staffer not directly involved in revenue management about the daily tasks of a revenue manager, and they'll likely suggest it's all about 'setting' or 'raising rates.' While
Getting Started with AI: A Step-by-Step Guide for Hoteliers
Adopting smart technology and artificial intelligence (AI) in the hotel industry has been a growing trend in the last few years, accelerated by the COVID-19 pandemic and subsequent staff shortages.
Interview with Founder and CEO Tom Dibble of Screen Pilot
In this interview, we're talking to Tom Dibble, the founder, and CEO of Screen Pilot. Screen Pilot optimizes hotels' direct distribution channels with comprehensive digital marketing solutions. This
5 Ways Personalization Marketing is Used in the Travel Industry
The travel industry is highly competitive, and one of the best ways to attract and retain customers is to provide them with a personalized experience where they are treated as
Questions Answered by Our Industry Expert Panel
2023-2024澳洲幸运5开奖结果号码查询，开奖历史奥五记录-直播幸运彩5分钟结果 Marketing Tips to Attract More Travellers
Hotel Email Marketing: Types, Strategies and Top Tips
Hotel Email Marketing Hotel email marketing is a marketing strategy that is used by hotels to engage with past, present, and future guests. It can serve as a highly targeted
15 Destination Marketing Strategies to Attract More Visitors
Destination marketing can be invaluable for anyone who makes money by increasing the number of people traveling to a location. This includes local and national governments, airlines, travel agents, entertainment
4 Steps for Improving Meetings & Events Revenue Performance
Revenue leaders across the globe devote a considerable amount of their efforts to driving room revenue performance. It’s an understandable decision, given that rooms are the obvious staple of any
Account Analytics: Optimize Corporate & Agency Performance with Data
Account Analytics is much more than most Sales Managers are currently equipped with, usually in an Excel sheet or PMS report: Room Nights, ADR, and Revenue per account. Understand how
Marketing Tips to Attract More Travellers
Hotel Email Marketing: Types, Strategies and Top Tips
Hotel Email Marketing Hotel email marketing is a marketing strategy that is used by hotels to engage with past, present, and future guests. It can serve as a highly targeted
15 Destination Marketing Strategies to Attract More Visitors
Destination marketing can be invaluable for anyone who makes money by increasing the number of people traveling to a location. This includes local and national governments, airlines, travel agents, entertainment
4 Steps for Improving Meetings & Events Revenue Performance
Revenue leaders across the globe devote a considerable amount of their efforts to driving room revenue performance. It’s an understandable decision, given that rooms are the obvious staple of any
Account Analytics: Optimize Corporate & Agency Performance with Data
Account Analytics is much more than most Sales Managers are currently equipped with, usually in an Excel sheet or PMS report: Room Nights, ADR, and Revenue per account. Understand how
Revenue Management Tips to Optimise Revenue
Account Analytics: Optimize Corporate & Agency Performance with Data
Account Analytics is much more than most Sales Managers are currently equipped with, usually in an Excel sheet or PMS report: Room Nights, ADR, and Revenue per account. Understand how
How an Italian Hotel Doubled Revenue by Cracking Tripadvisor’s Top 10
Today's hoteliers want to increase their online bookings and revise corporate rates to a profitable market rate. Revenue management is a proven path to get there. This small hotel partnered
Avoid These 3 Benchmarking Errors for Hotel Revenue Success
As a revenue manager, you're undoubtedly aware of the importance of gauging your hotel's performance to maintain a competitive edge in your market. Yet, how can you be certain that
Boost Hotel Revenue with CRM and Digital Marketing Integration
Your hotel CRM isn’t only the hub for your guest-facing operations. It can also supercharge your hotel’s digital marketing by leveraging real-time guest data to shape your strategy. However, hotels
Technology & Software Tips to Improve Processes
5 Hot Digital Trends in the Tourism Industry
The tourism industry is constantly evolving as new digital technology emerges. In this article, we explore some of the digital trends that are going to be most significant in the
5 Touchpoints You Can Automate to Save Time in Your Hotel
In the fast-paced world of hospitality, hoteliers often find themselves juggling multiple responsibilities. One way to streamline marketing efforts and improve overall efficiency is by automating some of your touchpoints
Ten Steps to Successfully Introduce AI to Your Hotel Teams
If you plan to roll out a new smart technology or artificial intelligence tool at your hotel, you need to design a thorough team onboarding process. Getting your hotel staff
Key Digital Trends in the Tourism and Travel Industry in 2024
It is important for hotel owners and other business leaders operating in the travel industry to keep up with the latest digital trends. Failure to do so can result in
Hotel Operation Tips to Optimise your Processes
Is Conversational AI a Good Fit for Guest Communications?
The power of Artificial Intelligence (AI) has been making waves in the hospitality industry. Considering rapid developments in AI-based hotel tech solutions, rising expectations of tech-savvy travelers, and challenges the
5 Hotel Management Software Solutions Every Hotel Needs
For hotel owners, revenue management is incredibly important. It involves selling the right room at the right time and price to the right customer via the right distribution channel to
5 Essential Tips to Choose the right Property Management System
For those in the hospitality industry trying to run a successful hotel, a robust revenue management strategy is of the utmost importance, and a property management system (PMS) can assist
Housekeeping Technology; The Latest Tech used in Hotel Housekeeping
Housekeeping technology is important in hotels because it can assist the housekeeping department with its core tasks while allowing the team to improve efficiency and track and report progress. In
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Housekeeping Job Description: Key Duties and Skills Required
Housekeeping jobs are some of the most vital positions within any business in the hotel industry, but there is sometimes some confusion about what these jobs entail and the skills
Hospitality Training: 20 Need-to-Know Courses to Train Your Staff
Proper training is vital in the hospitality industry. In a dynamic and increasingly competitive business landscape, no role is so minor that quality training can't impact your business's success. For
Tourism Management: All You Need to Know About Tourism
The tourism industry is rapidly growing, and jobs in tourism management are becoming highly sought after. Working in this sector will offer many interesting roles, such as meeting new people
13 Travel Business Opportunities: Become a Part of the Travel Industry!
A travel business can be described as any business that falls within the travel industry. This includes hotels, restaurants, aviation, travel agencies, and much more. In this article, you can